Title: Communications Manager
Employee Classification: Professional 52 Wks Non-Unit
Department: Marketing and Communications
Salary Range: $70,607 minimum
Who we are:
We are not-for-profit: St. Louis Community college (STLCC) is a non-profit institution dedicated to empowering students, expanding minds, and changing lives. Employees are committed to strengthening the St. Louis community with inclusive and transformative education.
We are a respected employer: For 60 years, STLCC has served the St. Louis community, expanding to 4 main campuses, 2 education centers, 2 workforce training centers, and 5 centers of excellence. More than one-half of the households in St. Louis have at least one member who has taken classes at STLCC.
We make an impact in the community: Through credit courses, continuing education, and workforce development programs, STLCC annually serves nearly 69,000 students. More than 80% of career and technical graduates employed in their fields or continue their education at four-year institutions within six months of graduation. STLCC sends more transfer students to Missouri’s four-year colleges/universities than anyone else.
We value Diversity, equity & inclusion: STLCC is committed to fostering an atmosphere of appreciation for all people, regardless of race, color, creed, religion, sex, sexual orientation, gender identity and expression, national origin, ancestry, age, disability, genetic information, veteran status, or class.
What you get:
Benefits package [for full-time employees]: STLCC offers one of the best benefit packages in the St. Louis area. As a STLCC employee you will have access to a 100% match on your contribution to retirement, two health insurance plans options that are no cost to the employee - including an HSA option, low-cost life insurance with a 3x salary benefit, and other low-cost benefits including dental, vision, AD&D, ST LT disability insurance.
Opportunity to grow: Over half of our employees have served the college for more than 12 years, exploring different career paths and advancing to higher level positions.
Education & training opportunities: STLCC offers tuition waivers for employees [full-time and part-time] + their dependents. Full-time employees can take advantage of tuition reimbursement for other institutions after just 6 months of service, and an annual professional development allotment.
Work/life balance: Full-time STLCC employees have access to a generous time off package, including holidays, vacation, personal days, medical leave, and other leave options. Our holiday schedule even includes a paid winter holiday at the end of the calendar year.
Commitment to wellness: STLCC HR boasts a dedicated health and wellness specialist who is enthusiastic about creating a culture of wellness throughout the College. With access to college wellness vendors, employees are educated, motivated, and rewarded for healthy behaviors. STLCC employees and anyone living in their household also have access to an employee assistance program (EAP) that can help them with virtually any life need.
The basics of this position:
The Communications Manager is responsible for managing and implementing internal and external communications in support of the Executive Director, Communications and Marketing. The Communications Manager will specifically organize and manage internal efforts to increase St. Louis Community College's presence and positive voice in the community through proactive media relations, engaging content gathering and creation, and thought leadership. The Communications Manager will serve as the STLCC news bureau and will be responsible for gathering, writing and distributing news stories about the Campuses to the media and the STLCC community. The Communications Manager will also help track and evaluate STLCC communications metrics to help guide ongoing and future STLCC's strategic communications and marketing efforts. The Communications Manager will report to the Executive Director, Marketing and Communications and collaborate with other marketing, communications, web, social media, and graphic design professionals. The role requires a knowledgeable and creative eye for news stories, local and national media trends, state and local educational politics, message development, crisis communications, reputation management, and institutional practices. Due to the nature of the work, the ideal Communications Manager should work well under deadline, be able to effectively manage multiple projects and outcomes, and work quickly and effectively as needed.
What you'll do:
• Manage internal and external media relationships to support the College's overall communications strategy: craft
key messages; gather, write and pitch news stories; share these stories with the media and internal stakeholders
• Supervise the communications output and story collection from the four Campus Marketing and
• Supervise the email communications coordinator and oversee internal email governance and workflow
• Create or manage the creation of external communications content, including media releases and advisories,
media statements, editorial pieces, email newsletters and blog posts
• As needed, assist the Marketing Director in the production of internal marketing/communications materials
through message development, copy writing and editing. Develop and guide internal communications materials, initiatives and procedures to help inform and inspire internal stakeholders
• Coordinate and lead content creation for executive presentations and speeches
• Support the Executive Director, Marketing and Communications in efforts to fulfill STLCC's strategic plan
goals and objectives
Education, experience, and other requirements:
• Master's degree or equivalent and seven (7) or more years of experience in communications and media relations, with experience proactively pitching stories for television, print and radio
• Strong and effective written, verbal and analytical skills
• Advanced proficiency in Associated Press style
• Proven experience managing a high performance communications team
• Master's degree in Communications or Marketing
• Skilled content developer who can write to multiple audiences across a variety of channels
• Some prior experience in higher education
• Experienced and knowledgeable understanding of the principles of communications, marketing, public relations and messaging development; familiarity of emerging media platforms and influences
• Proven track record for developing, implementing and measuring successful strategic communications programs